Explainer videos
Explain your potential customers what your company, product or service does in less than 2 minutes
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what is an explainer video?
Animated explainer videos are used to illustrate or simplify complex ideas in a simple and attractive way.
They are focused at describing your company’s products (or services) in a way that resonates with your target audience’s pain-points, introducing your solution as the best solution.
Being one of the most potent resources for content marketers today, animated explainer videos can help you boost conversions, increase leads and improve brand visibility.
WHEN AND HOW SHOULD I USE AN EXPLAINER VIDEO?
If you have a solution for your audience, this is where you should start.
It is one of the most powerful resources and it is important to start strong to immediately capture the attention of your audience.
Focus on pain points or weaknesses and reveal how you can help them.
We suggest that the message should be direct and brief, responding to the needs of your audience, always with empathy.
It is essential to end with a strong call to action.
WHY THEY ARE ESSENTIAL IN YOUR CONTENT STRATEGY
An explainer video can help you accomplish many things:
– Get quality leads.
– Increase conversions.
– Reduce the bounce rate.
– Increase the average visit time on your sites.
– Help the SEO of the site.
– Generate brand awareness by showing the solution for specific pain points.
– Nurture potential customers.
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